Cosmetics Europe董事長 Loic Armand在從6/13日開始為期5日的活動上表示 “ 我們的產業在艱難的環境下依仍保持強大並有成長的跡象。市值770億歐元的歐洲市場仍是全球最大的化粧品市場。”
歐洲化粧品對歐洲市場已經回復到更好的成長速度，證據來自一份名為 “歐洲化粧品產業對社會經濟的貢獻”由Risk & Policy Analysts所收集的報告，這份報告強調幾點明確的要素，包含以下幾點:
Industry body Cosmetics Europe has revealed research indicating that the European industry is getting back on its feet and returning to growth, following tough times.
However, the findings were revealed at the annual Cosmetics Europe week event, held before the Brexit vote that confirmed Great Britain will leave the EU, a decision that is likely to lead to some economic uncertainty for both the country and the rest of Europe.
Most of Europe has been suffering from stunted economic growth in the light of pronounced economic downturn that has hit southern Europe particularly bad in recent years.
Brexit may impact the positive outlook
This has affected growth of the industry within the European Union significantly, with most countries reporting stale or very slight growth during the course of the last few years.
One of the few exceptions to the challenging conditions has been in the UK, where the cosmetics and personal care industry has been notching up above average industry growth rates, though that track record could now come to a halt following the country’s referendum vote to leave the European Union, last week.
“Our industry remains strong and shows signs of growth despite trying economic circumstances. Valued at 77 billion Euros, Europe remains the largest market for cosmetic products in the world,” said Loic Armand, president of Cosmetics Europe, who was speaking at the event, which was held June 13 17.
Somewhat prophetically, Armand added his belief that the momentum the industry had started together could only be maintained through a Europe that could combine its resources on science and innovation.
“But we should not be complacent. Business is global and to remain competitive in the global market place, we need a Europe that facilitates science and innovation,” he added.
The report findings:
The evidence for Cosmetic Europe’s belief that the European market is returning to a greater pace of growth comes from a report compiled by Risk & Policy Analysts, titled “Socioeconomic contribution of the European cosmetics industry” highlights a number of positives, including:
1. The vast majority of Europe’s 500 million consumers use cosmetics and personal care products contributing to well-being and healthy lifestyles, and positive self-esteem every day
2. The European export market totaled 17.2 billion Euros in 2015, with France and Germany accounting for around 53% of total global exports from Europe
3. The strength of the entrepreneurial cosmetics industry lies in its mix of both big and small companies: there are 4,605 SMEs in Europe and this number is growing
4. At least 2 million jobs are supported across the European value chain, with 56% women and 44% men being employed in the cosmetics industry
5. The sector is science driven with more than 26,000 scientists in the industry, covering a diverse range of scientific disciplines